Business Details
50+ Years
experience
Your Dream Wedding Dress Awaits at The Something Blue Shoppe
Established in 1971, The Something Blue Shoppe has provided luxury bridal experiences for over five decades. Housed in a historic 1915 building, our full-service salon combines tradition with modern elegance, offering personalized consultations in a warm, inviting atmosphere featuring live piano music and signature fragrances. Our team of expert consultants, with decades of combined experience, specializes in helping brides find dream dresses from renowned designers like Justin Alexander and Martina Liana.We offer exclusive amenities including private after-hours appointments, complimentary champagne toasts, and a dedicated plus-size gown collection. Our commitment to exceptional service extends to prom and formalwear, with two locations serving special occasion needs across North Alabama.
Services
Wedding Dresses
Plus-Size Gowns
Bridal Consultants
Prom Dresses
Private Appointments
Details
- Year established: 1971
Highlights and features
- We offer personalized bridal appointments with expert consultants
- Our collection includes exclusive designer wedding gowns
- We provide private after-hours shopping experiences
- Our team has over 50 combined years of bridal industry experience
- We maintain a dedicated plus-size bridal gown collection
What people say
Amazing experience
Personalized service
Knowledgeable consultants
Beautiful gown selections
Welcoming atmosphere
Services
Wedding Dresses
Our curated collection features designer wedding dresses from top labels like Martina Liana and Justin Alexander. Each gown selection receives personalized styling assistance and professional fittings. Brides experience exclusive amenities including champagne toasts and live piano accompaniment during private appointments.
Plus-Size Gowns
Specialized plus-size bridal collection offers stylish options from Stella York and other premium designers. Consultants receive specific training in plus-size fittings and styling techniques. The dedicated plus-size room ensures comfortable, pressure-free shopping experiences for all body types.
Bridal Consultants
Experienced consultants provide personalized guidance through the gown selection process. With combined decades of bridal industry experience, our team offers expert styling advice and maintains ongoing relationships with top designers. Consultants coordinate fittings and alterations assistance throughout the planning process.
Private Appointments
Customizable private appointments include Light Blue and Royal Blue packages with premium amenities. Royal Blue appointments offer after-hours shopping with dedicated staff and special treats. All appointments include one-on-one consultant time and exclusive bridal gifts with purchase.
Prom Dresses
Designer prom collection features brands like Ellie Wilde and AshleyLauren in current styles. Separate building dedicated to formalwear maintains focused shopping environment. Consultants specialize in prom styling and accessory coordination for special events.
People
TJ
Store Owner
14-year industry veteran who became owner in 2021, traveling to select designer collections and maintaining the store's legacy since 1971.
Suzanne
Bridal Consultant
21-year veteran bridal consultant known for exceptional styling skills and budget-conscious guidance, helping brides find perfect dresses within their price range.
Blake
Bridal Consultant
Hartselle native with design expertise, specializing in helping brides discover their ideal wedding look through personalized styling consultations.
Paige
Bridal Consultant
11-year experienced consultant celebrated for creating joyful shopping experiences, with particular skill in helping brides find 'the one' quickly.
Emily
Bridal Consultant
Started working at 15, now 22, bringing youthful perspective and enthusiasm to bridal consultations while maintaining professional styling expertise.
Questions
What appointment types do you offer?
We offer three appointment types: complimentary Blue Appointments, $150 Light Blue Appointments with exclusive gifts, and $250 Royal Blue private after-hours experiences.
Do you carry plus-size wedding dresses?
Yes, we maintain a dedicated plus-size gown collection with styling experts in our main location to ensure comfortable, personalized shopping experiences.
Can I shop prom and formalwear?
Yes, our second location features designer prom dresses from Ellie Wilde and AshleyLauren with specialized consultants for formal event needs.
What makes your bridal experience unique?
Our historic setting includes live piano music, signature fragrances, and champagne toasts, with consultants offering decades of combined experience in personalized styling.
What are your store hours?
Monday-Tuesday 10-4, Thursday 12-7, Friday 10-4, Saturday 9-2, with Wednesday and Sunday closed for regular bridal appointments.
Reviews (4)
Ella Sanders
Jun 23, 2022
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I had the absolute best experience. Vickie made me feel like the only girl in the world shopping for a wedding dress. She lead me to exactly what I needed. I felt so valued, so beautiful, and so important. Everyone that worked here was so kind, and so happy to help. I found my dream dress after trying on only 5 dresses. I thought I'd have to go to multiple stores. I am so glad I came here. I pray that every bride has a first time wedding dress shopping experience like this!
Greer Hart
Feb 11, 2022
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I found my dress here a few weeks ago and I had such an amazing experience! Everyone was so nice. My consultant Suzanne was so helpful and was able to help me find my dress my first time looking anywhere! Definitely a huge selection and a great place to look!
Olivia Kontogeorge
Jan 21, 2022
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My mom bought her dress from Something Blue EXACTLY 29 years earlier to the day that I picked mine. I had the most amazing experience at Something Blue. My consultant was Suzanne, and she made the whole shopping process SO EASY. Suzanne listened to exactly what I wanted, pulled a few dresses, and within 25 minutes I had picked my dress. It was such a fun time, and the pick-up process was just as wonderful. All of the women and men at Something Blue go above and beyond. Would recommend to ANY engaged girl looking for a dress.
Malette Felker
Jan 20, 2022
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Fantastic service and more gowns than I ever seen in one place. Vicki is wonderful! She's knowledgeable, honest, and patient. That lady is made for her job! She literally nailed all my "must have's" on the 1st dress she brought me, and she kept me in my budget! What could have been stressful and upsetting ended up being a fabulous experience! Thank you, Vicki!
