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Business Details
46 Years
experience
Your Premier Formal Wear Destination in Virginia Beach
All The Rage has been a trusted name in formal wear since 1980, dedicated to providing exceptional service and premium designer collections to clients in Virginia Beach and beyond. Our expertise spans prom, bridal, pageant, and special occasion attire, complemented by a team of professional stylists who offer personalized guidance to ensure every customer finds their perfect look. With decades of experience and exclusive lines unavailable elsewhere, we combine tradition with contemporary trends to meet diverse style needs.

Our commitment to inclusivity and customer satisfaction is reflected in our extensive size range, flexible shopping options, and a welcoming environment that celebrates individuality. As a locally rooted business, we prioritize community engagement through social media interaction and event participation, maintaining our reputation as a go-to destination for formal fashion.
Services
Prom Dresses Bridal Gowns Tuxedo Rentals Pageant Wear Mother of the Bride Dresses Special Occasion Attire Exclusive Designer Collections In-Store Styling Online Shopping Event Coordination
Details
  • Year established: 1980
Highlights and features
  • We offer 45 years of expertise in formal wear design and retail.
  • Our team provides personalized styling assistance for every event.
  • We carry exclusive designer collections unavailable elsewhere.
  • We maintain an extensive size range for inclusive shopping.
  • Our flexible in-store and online options accommodate all needs.
Services
Prom Dresses
All The Rage offers an extensive selection of designer prom dresses featuring trending styles like feathers, fringe, and detachable sleeves. Our in-store stylists provide personalized fittings to ensure a perfect match for your event. With exclusive lines and top brands, we cater to diverse tastes and budgets while maintaining a commitment to quality and customer satisfaction.
Bridal Gowns
Our bridal collection includes elegant gowns for every bride, from classic silhouettes to modern designs. As part of Studio I Do Bridals since 2014, we combine decades of expertise with curated selections to help you find your dream dress. Personalized consultations ensure a stress-free shopping experience tailored to individual preferences and wedding themes.
Tuxedo Rentals
We provide tuxedo rentals for grooms, groomsmen, and formal events, offering coordinated styles that complement bridal and guest attire. Our inventory includes classic and contemporary options with flexible rental terms. Expert staff assist in selecting appropriate fits and accessories to ensure cohesive group appearances for weddings and special occasions.
Pageant Wear
All The Rage specializes in pageant wear designed to highlight individuality and confidence under stage lights. Our collection features high-quality fabrics, strategic embellishments, and flattering cuts tailored to competition requirements. Stylists work closely with clients to select outfits that align with personal brand and event expectations.
Mother of the Bride Dresses
Our curated selection of mother of the bride/groom dresses balances elegance with appropriateness for wedding celebrations. Options range from sophisticated solids to subtle patterns, ensuring both comfort and style for family photos and ceremonies. Staff expertise helps navigate color coordination and formality guidelines for various wedding settings.
People
Ashley
Owner
Ashley McAchran, president of All The Rage, brings decades of formal wear expertise to her leadership role, overseeing operations and design contests while maintaining the boutique's industry reputation.
Emilie
Assistant Manager
Emilie supports daily operations as Assistant Manager, leveraging her knowledge of formal fashion trends and customer service to enhance the shopping experience for all clients.
Haley
Prom Lead
Haley specializes in prom styling as Prom Lead, guiding customers through seasonal collections and helping them find dresses that reflect current trends and personal preferences.
Brianna
Marketing Manager
Brianna drives brand visibility as Marketing Manager, managing social media presence and promotional events to connect with new audiences while maintaining the boutique's market leadership.
Questions
Do you require appointments for bridal consultations?
No appointments are needed for bridal consultations, though we recommend scheduling for extended assistance during peak seasons.
What payment methods do you accept?
We accept major credit cards, debit cards, and mobile payments both in-store and online for your convenience.
Do you offer alterations or tailoring services?
While we don't provide in-house alterations, our staff can recommend trusted local tailors experienced with formal wear adjustments.
What is your return policy for purchased dresses?
Dresses are final sale but may be exchanged for store credit within 14 days of purchase with original tags attached.
Are plus sizes available in all collections?
We maintain an inclusive size range from 0-30 across most collections, with select styles available in extended sizes.
Can I order a dress not currently in stock?
Yes, we can special order most designer collections with estimated delivery times provided at the time of purchase.
Reviews (4)
Rachel Horne
Jun 10, 2022 Report
"My daughter and I came to your store based off a recommendation from a friend. I was really hoping for a fun memorable experience, one that I had been looking forward to from the day I knew I was having a little girl. The day so far had been a bust and the previous stores had left me feeling disappointed from a lack of dress options to the complete lack of care and customer service from the salespeople who acted as if we were not there or wanted there.

Thank goodness for All The Rage; despite the fact that there were several others shopping we were immediately greeted and welcomed. The sales person saw we had pulled a dress and immediately asked if we'd like to have her take it and start a room for trying dresses on! We had the BEST time and we're treated like we were VIP's (however that was how everyone else was being treated around us as well!) I was so impressed with the knowledge, kindness and all around awesome service and I'm happy to say we found and purchased the perfect prom dress. Thank you for saving the day and giving us the priceless mother/daughter experience I had been looking forward to all those 17 years! " Rachel Horne
Natalie Delaney
May 21, 2022 Report
I absolutely adored prom dress shopping here although I didn't purchase any, it was amazing. The staff were incredibly nice and helped anyway they could. Would definitely recommend coming here for a prom dress.
Greydon Sarvis
May 13, 2022 Report
I was referred to All the Rage by a friend who worked there when I was looking for a tuxedo for prom, and I'm so glad that I got mine from there. The suit fit like a glove, there were so many options, I was able to match my tie to my date's dress no problem, the prices were better than most other competitors, and best of all, I felt sharp the entire evening. I would recommend All the Rage to anyone looking for a tux for any occasion as the service was great and the product exceeded my expectations.
Tamatha Burton
Apr 27, 2022 Report
We had a great experience with Kim today! She was so helpful and so lovely the entire time, even though she was juggling several clients. She was patient and pulled one dress after another while listening to my daughter's likes and dislikes. She was quick to explain the organization of the dresses and how things worked giving us her name and quickly checking back with us. We will definitely be back!