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Business Details
50+ Years
experience
Your Dream Wedding Dress Awaits at Eva's Bridal Center
Established in 1946, Eva's Bridal Center has been a cornerstone of the bridal industry in the Greater Milwaukee Area for over eight decades. Our team of experienced bridal stylists is dedicated to providing personalized service, expert guidance, and a warm, welcoming environment for every bride. With a curated selection of designer wedding gowns from renowned collections like Morilee and Stella York, we offer unparalleled variety in styles, silhouettes, and sizes, including over 30 plus-size options. Our in-house alterations services, led by award-winning seamstress Shoua, ensure your dress fits perfectly for your special day. We've evolved from our historic Mitchell Street origins to our current Oak Creek location while maintaining our commitment to creating unforgettable bridal experiences.

Our stylists bring decades of combined expertise in wedding coordination and bridal fashion, helping brides visualize and realize their perfect wedding-day look. From initial consultation to final fitting, we prioritize your comfort and satisfaction through dedicated appointment times and a spacious, beautifully designed store environment. Our reputation as a trusted local business is built on thousands of successful bridal journeys and a focus on quality craftsmanship. We maintain industry-standard practices for gown preservation and alterations while offering competitive pricing that reflects our commitment to accessibility. Our sister store Evermore Bridal extends these services to even more brides across the region.
Services
Wedding dress sales In-house alterations Plus-size options Sample sale events Personalized fittings
Details
  • Year established: 1946
Highlights and features
  • We offer 80+ years of bridal industry expertise since 1946
  • Our in-house seamstress provides professional wedding dress alterations
  • We maintain a dedicated appointment schedule for personalized service
  • Our collection includes over 30 plus-size wedding dress options
  • Our experienced stylists prioritize your comfort and vision throughout the process
What people say
Amazing experience Great selection Helpful and sweet Perfect process Best time
Services
Wedding dress sales
We offer an extensive selection of designer wedding dresses from renowned collections including Morilee, Essense of Australia, and Stella York. Our inventory features styles ranging from classic ball gowns to modern silhouettes in sizes 6 to 14W, with special plus-size collections available. Our experienced stylists help brides visualize their perfect wedding-day look through personalized consultations.
In-house alterations
Our professional in-house alterations services are led by award-winning seamstress Shoua, with over a decade of bridal sewing expertise. We offer custom tailoring, corset construction, and sleeve additions to ensure perfect fit. Brides who purchase through Eva's receive priority scheduling, with services available for external purchases as well.
Plus-size options
We maintain a dedicated plus-size collection with over 30 wedding dresses in sizes 16 and up. Our inclusive approach ensures every bride finds stylish, well-fitting options that match current fashion trends. Our stylists receive specialized training to help full-figured brides achieve their desired aesthetic.
Sample sale events
Our annual October Bridal Blowout Sale features 150 designer sample dresses priced at $1,000 or less. These brand-new, original samples represent diverse styles and silhouettes, with most falling in the size 6-14W range. The event includes complimentary veil selections with dress purchases.
Personalized fittings
We provide dedicated appointment times of at least 90 minutes for personalized dress fittings. Our stylists learn each bride's vision and preferences to curate selections that match their wedding theme. Appointments include family viewing areas and professional photography services for memorable 'Yes to the Dress' moments.
People
Shelby
Owner + Bridal Stylist
Shelby has worked in the bridal industry since 2020 when she purchased Eva's Bridal Center. She specializes in helping brides visualize their complete wedding-day look and brings expertise from her University of Wisconsin-Platteville education.
Carrie
Bridal Stylist
With 20 years of bridal industry experience and wedding coordination background, Carrie helps brides find perfect dresses and bridesmaid ensembles. She understands each bride's unique vision and has extensive knowledge of current bridal trends.
Chris
Bridal Stylist
A long-time team member since Eva's Mitchell Street location, Chris specializes in helping brides discover their ideal wedding gown. She brings decades of local bridal market knowledge and has witnessed countless emotional 'Yes to the Dress' moments.
Questions
What makes Eva's Bridal different from other bridal shops?
We combine 80+ years of experience with personalized service, offering in-house alterations, plus-size options, and a curated selection of designer gowns.
Do you offer alterations for dresses purchased elsewhere?
Yes, we provide alterations services for all brides regardless of where they purchased their wedding dress.
How far in advance should I schedule my appointment?
We recommend booking appointments several weeks in advance as our calendar fills quickly, especially during peak seasons.
What payment methods do you accept for purchases?
We accept cash, credit/debit cards, and checks for purchases, with specific removal policies for different payment types.
Are sample sale dresses available year-round?
Our major sample sale event occurs annually in October with hundreds of discounted designer dresses available.
What happens if I need alterations less than two months before my wedding?
Alterations within two months of your event date are subject to a rush fee, typically around $150.
Reviews (5)
Yesica Tirado
May 27, 2022 Report
I started dress hunting last Saturday. My first stop was Eva's Bridal with my consultant Carrie. Since the moment I walked in Carrie was there to greet us with her exceptional attitude! After showing her my dress ideas she found the ONE for me! Throughout my appointment Carrie answered all of questions with great knowledge making mu dress hunting process so easy and enjoyable. My overall experience was exceptional, 100% recommended!
Sarah LaFond
May 19, 2022 Report
I would 100% recommend Eva's to any bride that is looking for a good selection and experienced consultants. This store has been around so long that my grandma and mother both got their dress here, and I can see why. I had Carrie as my consultant and she was absolutely amazing! She was extremely helpful in narrowing down my choices and helping me find my perfect dress. Even though I found "the one" at Eva's, I still wanted to visit some more stores and get my bridal shopping fix. Carrie completely understood and even scheduled me a second appointment to return and buy my dream dress when I was ready.

I went to three other bridal shops after Eva's, and Eva's was by far my favorite experience. The selection and service there is unmatched (plus they are very budget friendly for a variety of brides). Choosing a size can also be difficult as bridal sizes run very small. Carrie did a great job working with me to pick a size we both felt comfortable with. I plan on returning for bridesmaid dresses there next!
Sarah Leair
May 18, 2022 Report
I purchased my dress at Eva's about a month ago and Carrie was helping me. Best service ever! I am so happy with my dress. I had been to David's Bridal the day before and found a dress that I liked but it didn't feel like the one. I wasn't ready to settle so I made a last minute appointment at Eva's. I told Carrie my budget and she took me right to the sale room where I found the perfect dress! Couldn't be happier with the whole process at Eva's. I didn't just feel like a number or a sale, I felt like Carrie treated me like a bride should feel when trying on dresses. Her knowledge and expertise were so helpful.
K. Knight
Apr 16, 2022 Report
I thoroughly enjoyed my experience at Eva's Bridal Center! They had a dynamic selection of dresses at an affordable price. I walked into my appointment overwhelmed because I am known to be very indecisive, but Carrie provided guidance, space to explore my options, and incredible insight. When I was torn between two dresses she allowed me to keep retrying on each dress and even put a male mannequin next to me so I could envision myself next to my future husband.

The experience made me 100% satisfied and happy with the dress I chose, which is saying a lot since I tend to second guess quite a bit. I wouldn't have felt certain of my choice if Carrie hadn't given me a safe space to figure out which dress felt more like me. I wish future brides this exact, fun, adventurous atmosphere when dress shopping, which is why I highly recommend requesting Carrie when going to Eva's Bridal Center. : Photos by Monique Serra Photography
Estefany Mora
Apr 14, 2022 Report
If you're looking for your dream wedding dress this is the place! Im getting married in 5 months and didnt start dress shopping right away, I came across this place based off the great reviews and if i could rate it over 5 stars I would! A huge appreciation post to Carrie for it being my first place to look at dresses and being my only one! Carrie was so kind and made me feel very comfortable with myself when choosing my dream dress!

She helped me choose the right perfect dress for me and reminded me of my beauty and curves that I did not know existed with my dress! Carrie was so sweet and amazing went above and beyond! I said YES to my dress with my first visit with them!