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Business Details
41 Years
experience
Your Trusted Bridal Destination in Urbandale, IA
Perry Bridal has been a trusted name in Iowa's bridal industry since 1985, offering exceptional customer service and bridal expertise. Originally established in Perry, Iowa, we relocated to West Des Moines in 2013 before returning to Urbandale with our most stylish inventory yet. Our owner brings over 25 years of hands-on experience, ensuring personalized attention to detail for every bride. We specialize in helping clients find statement-making designer bridal gowns and coordinating bridesmaid dresses in sizes 10-30 and 8-22 respectively.

Our modern showroom at Westmark Plaza provides a relaxed, fun atmosphere where knowledgeable staff guide brides through curated selections based on body type and personal style. With a commitment to inclusivity and a legacy of excellence, Perry Bridal remains dedicated to creating memorable gown shopping experiences that reflect each bride's unique personality.
Services
Wedding Dresses Bridesmaid Dresses Alterations Tuxedo Rentals Headpieces & Veils
Details
  • Year established: 1985
Highlights and features
  • We offer over 35 years of combined bridal industry experience.
  • Our gowns range from size 10 to 30 for inclusive shopping.
  • We provide expert styling based on individual body types.
  • Our staff maintains deep knowledge of local bridal trends.
  • We coordinate complete wedding parties with tuxedo partnerships.
Services
Wedding Dresses
Our designer wedding dresses feature statement-making styles for every bride. Available in sizes 10-30, our collection includes modern and traditional designs expertly curated to match body types and personal aesthetics. Our staff provides personalized fittings and styling advice to help you find your perfect gown.
Bridesmaid Dresses
We offer glamorous bridesmaid dresses in bold colors and premium fabrics. Our size 8-22 samples help create cohesive wedding parties that complement your bridal look. Our team assists with group fittings and style coordination for seamless wedding day aesthetics.
Alterations
Transformations by Kerri provides professional alteration services for perfect gown fit. Our expert seamstress handles intricate adjustments while maintaining garment integrity. Appointments ensure timely preparation for your special day with personalized fitting sessions.
Tuxedo Rentals
We partner with Milroy's Tuxedos to offer coordinated groom and groomsmen attire. Our selection includes classic and modern tuxedo styles that match your wedding theme. Professional fittings ensure proper sizing for wedding day perfection.
Headpieces & Veils
Our JL Johnson collection features elegant headpieces and veils to complete your bridal look. From traditional cathedral veils to modern tiaras, our accessories enhance your gown while reflecting personal style preferences.
Questions
What sizes do you carry?
Our wedding gowns range from size 10 to 30, with bridesmaid dresses available in sizes 8 through 22 for inclusive shopping experiences.
Are walk-ins accepted?
Yes, we welcome walk-ins during weekday hours, though appointments are preferred for personalized service and guaranteed availability.
Do you offer alteration services?
Yes, Transformations by Kerri provides professional alteration services. Contact 515.240.6523 directly to schedule your fitting appointments.
What are your store hours?
We're open Monday-Friday 10am-6pm, Saturday 9am-4pm, and closed on Sundays. Appointments available during all operating hours.
Where are you located?
Find us at 2721 86th Street, Urbandale, IA 50322 in the Westmark Plaza shopping center.
Reviews (4)
Maxx Scatino
Jun 05, 2022 Report
These ladies are bullies! My daughter was there to pick dresses for her and her bridesmaids and I saw and heard how Kerri, the owner was treating her poor employee, she was extremely rude and not helpful or friendly to any degree she was a very unpleasant person to be around she has a very intimidating demeanor, I told her she needed to treat people with more respect, we decided to take our business to the next shop on the list and I let Kerri know we we're leaving because of how ugly she treated this poor girl. I would not recommend this shop to anyone ever!
Leah Koerber
May 23, 2022 Report
Perry Bridal made the wedding dress piece the easiest part of the whole event! They were so patient, helpful, and brought such a calm energy to this vital piece of a wedding. I probably went in every two weeks with new alteration requests, and they were always so happy to help out. Even a last minute request with a three day turnaround, they didn't hesitate at all. I couldn't recommend them more, especially for brides wanting an effortless experience for dresses and alterations. They were truly lovely to work with!
Becca VanDam
Apr 10, 2022 Report
Beautiful selection of several styles & sizes! The staff is quiet but very helpful! We would highly recommend Perry Bridal Boutique to every bride!
Lythande Bath
Dec 30, 2021 Report
Great boutique! Every time I went in the shop I was treated with exceptional customer service. When shopping for a dress, I had the entire shop to myself! They really go above and beyond to make sure you are happy.