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Uptown Bridal & Florist Uptown Bridal and Florist is a full-service formal boutique. Our stock includes bridal wear, tuxedos, prom and pageant gowns, children's formal wear, formal shoes, jewelry and floral arrangements for all occasions. We carry hundreds of different styles of gowns in stock ranging from sizes 0-32W and can coordinate all your accessories. Our floral designers have over 30 years experience and will custom design to suit your event. Relax, your gift is in caring, competent hands with our gift boutique located in-store.
Services
At Uptown Bridal we are more than bridal gowns, we are your one-stop-shop for your wedding and event needs, including bridesmaids, menswear, accessories, a designer florist and full-service caterer. In our showroom, we have hundreds of quality, designer-made gowns. Our staff is experienced with helping you find the gown of your dreams, assisting with your floral choice decoration design and putting together all those little touches that make your special day as unique as you are.In addition to our bridal boutique and florist, Uptown Bridal offers full-service catering.
With show-stopping bridal gowns, fashionable bridesmaids dresses, handsome menswear and the perfect accessories, Uptown Bridal has everything you need to outfit everyone for your big day. We also have an in-house alterations expert to make it all fit like a dream. Browse our wedding attire categories below or contact us with questions.
When you're looking for a perfect gown for your wedding, Uptown Bridal and Florist can help. We are authorized dealers and work closely with our designers' firms to ensure you have the gown of your dreams. At Uptown Bridal and Florist, we stock over 300 different styles of wedding gowns or we will special order the gown of your choice from one of our designers. Check out the latest styles on these designers' websites and come by or call the boutique to place your order.
Uptown is more than just gorgeous gowns. We carry beautiful bridesmaid dresses from top designers, which will have your wedding party looking their best. Stop in to see our bridesmaid collection or contact us with questions.
Reviews (11)
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K. Light
May 28, 2022
The dresses are beautiful and there's lots of different types, but from the moment I went in to look, the owner seemed very unwelcoming and seemed to have better things to do. The other ladies seemed happier to help but when you go in and your immediate encounter is so rough, it was hard to enjoy looking or even feel comfortable being in the building. I don't know if it was from my appearance or what, but I did not feel like I was accepted or should be there
Sarra Heart
May 27, 2022
I used to live here in Rolla, we have since moved to Florida but were back in town and I figured I'd take advantage of having some free time and see if I could find a dress for our quickly approaching wedding. I called in and spoke to Jessica who was so sweet and accommodating from the very beginning. She was so fun to try on dresses with and she really made the whole experience so wonderful.

She let me know up front they weren't currently taking dedicated appointments, so she did see a few customers while she helped me but she was so attentive and helpful it really made no difference at all, and actually I think having extra time In the dresses helped with my decision. We chatted a bit upfront about what I wanted and the dillemas that have been keeping me from finding a dress.

The shop has a great selection of stunning dresses. We looked through the styles and pulled out what I liked as well as a few suggestions of her own (which were spot on) She made me feel beyond comfortable when trying everything on, which as a pluss sized bride, speaks volumes! I truly cannot say enough great things about my experience today. Even if I had not found a dress I had a wonderful experience with Jessica, and really fun time, I would highly recommend booking your visit with her!

I've been to a few different shops and this was BY FAR the best experience I've had. I finally found my dress! there was a small pull that I noticed while trying on, at no extra cost alterations looked over the whole dress and made sure all the details were all in good shape. I came back in the following day to Pick up my dress which was ready for me in a beautiful pink rose detailed bag. Jessica then helped me find the most gorgeous vail that compliments the dress so well, She really has a great eye! I had such an amazing experience here.
Anna Burns
May 26, 2022
Had an amazing experience picking out the dress. The tux, not so much. My husband handled the tux and got charged almost a hundred more than what I was quoted. All in all the kids had an amazing prom. Thank you uptown bridal
Matilda
Mar 27, 2022
I had my wedding dress altered here and they blew me away! Such a gorgeous job! The dress fabric was very delicate and fragile, and they communicated clearly with me about the risks of taking it in before starting to double check this was what I wanted. The finished product is so beautiful. It fits like a dream now and looks like it was never altered.

I know how difficult it was to work with that material and I'm so amazed at how flawless it came out. Everyone I had contact with was very sweet, the pricing was VERY reasonable, the work was flawless and done in the exact estimated time. 10/10 would recommend.
Katelyn Kane-DeVries
May 10, 2020
I loved my experience for selecting my dress, the lady knew which dress I would pick after I tried on 3 dresses and even went to get it for me. The tailor had a tough job of making a size 12 fit my size 6 body for my wedding dress. The tailor also has done a great job on a bridesmaid dress for another wedding I was in.
Bobbi B.
Apr 17, 2020
I got alterations on a bridesmaid dress here and everyone was super friendly as professional. The dress was done super quick and exactly what needed to be done
Jeff Valentine
Dec 13, 2019
The staff are super fun, helpful, and really go the extra mile to find the perfect dress and accessories.
Pam Degroot
Jun 11, 2019
Thank you so much for fixing Dolly's dressed for The Haunted River Float.
Merle Daugherty
Sep 17, 2018
Very friendly and extremely helpful. Great prices and quick alterations.
Jonni Houser
Aug 18, 2018
I walked into the store in jeans and a t-shirt. The lady was wearing jean capris and a button up shirt. She just seemed like she wished i wasn't there. Dresses were crazy expensive. I quickly left and will not ever return. Theres a great little dress shop in St. Robert - across parking lot from goodwill. Dress under $100 and beautiful. Called Ultimate Fashion.
Sara Lindeman
Jun 04, 2016
I took two suit jackets in to have the arm length on the sleeves adjusted and remove shoulder pads from one. I will not be taking anything back to be altered. The customer service was less than pleasant. I told them that I would need them back within a week which they said that they could do, but I had to call and follow up the day before I told them I needed it done.

When I got the jackets back, one of them wasn't even completely sewn back up on the inside and the sleeve lengths were uneven. Since I tried them on at home rather than the shop, they had to be taken back to be fixed which took over 2 weeks and the sleeves were still a little off.